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Search Engine Marketing
SEO Process
 
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SEO Process

 

SEO is a process and can't be done overnight as there are no shortcuts in it. It takes time and proper efforts in the right direction. Desired results are possible by taking care of all the aspects of Search Engine Optimization. We make sure not to use any unethical ways to promote the websites. Often times search engines change their algorithms and your website rankings may fluctuate as a result. If this happens and a keyword phrase falls below the guaranteed first page listing we will reoptimize the site to regain the placements. We will continue the reoptimization process until we meet our guarantee.

Our Search Engine Optimization process is mainly divided in two phases:-

Initial Optimization

     •  Analysis of the complete website like broken links, keyword prominence, usage of frames etc.
     •  Initial link popularity analysis.
     •  Correction of CODE and broken links
     • Removal of frames as much as possible
     •  Search for the frequently used keywords in the particular industry
     •  Addition of keyword rich content
     •  Optimization – Metatags / Keyword Density, Tweaking of pages, Alt tags etc.

Ongoing process


     •  Submissions (Hand submissions) to all popular search engines.
     •  Link Building ( On going process throughout the year to increase the page rank )
     •  Continuous monitoring of spiders visit and indexing on different search engines.
     •  Monthly ranking report.
     •  Maintenance of ranked keywords.
     • Follow up - Monitoring, Cross analysis, change in optimization if any of the search engine         algorithm changes, timely submissions, building link popularity.